CLIENT PROFILE
An independent French beauty brand looking for an OEM/ODM partner to develop a premium hair care collection for salon, online, and selected retail channels.
PROJECT SCOPE
Sulfate-free shampoo, daily conditioner, intensive hair mask, and lightweight finishing serum.
THE CHALLENGE
The client wanted the collection to communicate a refined European brand identity while delivering a consistent sensory experience across all four products. Texture, fragrance, after-feel, ingredient positioning, packaging finish, and product naming needed to support the same premium direction. The brand also required clear technical and ingredient information so its local regulatory team could review the products before launch.
KERONHAIR’S SOLUTION
Keronhair began by reviewing the client’s benchmark products, target consumer, preferred ingredient direction, fragrance references, packaging mood board, and expected retail position. During sampling, the team evaluated cleansing strength, foam quality, conditioner slip, mask richness, serum absorption, fragrance balance, shine, softness, and the amount of residue left after use.
The formulas were refined as a coordinated routine rather than separate products. Keronhair also supported bottle and jar selection, decoration options, label dimensions, ingredient information, product specifications, packaging compatibility, and stability-related project coordination. Documentation was organized for the client and its local partners to review; final market compliance remained subject to their responsible regulatory assessment.
PROJECT OUTCOME
The client received a cohesive four-product collection with an aligned fragrance, sensory profile, packaging direction, and product story. Approved samples and defined specifications provided a practical foundation for final regulatory review, production preparation, premium merchandising, and future range extensions.
